It's pretty amazing that more Fortune 100 companies have a Twitter account than a blog.
According to a new Burson-Marstellar survey 54 percent of the Fortune 100 have a Twitter presence, 32 percent have a blog.
Burson suspects that many companies are skipping blogs and going right to Twitter. Makes sense but surprised how slow corporate blog adoption has been in general.
I guess it's easier and less chance of corporate error to get the word out in 140 characters versus a paragraph or two.
To see the entire survey results check out the slideshare presentation.
